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¿Qué ROI puedes esperar de una propiedad en Oaxaca, CDMX y zonas de playa?

What ROI Can You Expect from Real Estate Investments in Mexico?
What ROI Can You Expect from Real Estate Investments in Mexico?

20 de mayo 2025

Ventas

Invertir en bienes raíces en México se ha convertido en una de las estrategias más seguras y rentables para quienes buscan generar ingresos pasivos o proteger su patrimonio. Pero una de las preguntas más comunes que recibimos es: ¿qué retorno de inversión (ROI) puedo esperar según la zona?

En este blog te compartimos un análisis comparativo entre Oaxaca, Ciudad de México (CDMX) y zonas de playa como Tulum, Puerto Escondido o Huatulco.

Promedio de ROI por localidad en Mexico

Oaxaca: Autenticidad, cultura y turismo en auge

ROI promedio esperado: 8% – 12% anual

Oaxaca ha ganado notoriedad como uno de los destinos favoritos para viajeros internacionales y nómadas digitales. La demanda de propiedades en renta, tanto a largo plazo como por plataformas como Airbnb, va en aumento.

Ventajas:

  • Alta ocupación en temporadas culturales (Guelaguetza, Día de Muertos, Semana Santa)

  • Bajo costo de adquisición comparado con otras ciudades

  • Mercado en crecimiento, especialmente en el centro histórico

Ejemplo real:
Un departamento amueblado en el centro puede generar ingresos mensuales de $20,000 a $35,000 MXN con un costo inicial de $4 M, generando hasta un ROI del 10%-11% anual.

Ciudad de México (CDMX): Estabilidad y alta demanda de rentas

ROI promedio esperado: 6% – 9% anual

La capital sigue siendo una apuesta sólida, especialmente en zonas como Condesa, Roma, Polanco o Escandón. El mercado está saturado en algunos segmentos, pero si se elige bien, la inversión puede ser muy atractiva.

Ventajas:

  • Demanda continua de arrendamiento por estudiantes, expatriados y trabajadores remotos

  • Servicios, infraestructura y conectividad de primer nivel

  • Plusvalía constante en zonas céntricas

Recomendación:
Considera propiedades pequeñas o tipo loft que permiten una alta rotación de inquilinos y mantenimiento más sencillo.

Zonas de playa: Estilo de vida y rentas vacacionales

ROI promedio esperado: 9% – 14% anual

Destinos como Tulum, Puerto Escondido, Huatulco o Playa del Carmen ofrecen el ROI más alto del país si se manejan como renta vacacional y están bien amueblados.

Ventajas:

  • Tarifa por noche más alta

  • Alta demanda internacional durante todo el año

  • Atractivo para inversión extranjera

Ojo:
Los costos de mantenimiento, administración y competencia también son más altos. Se recomienda trabajar con un equipo local para gestión y decoración que maximice el valor percibido.

 

¿Qué factores influyen en el ROI?

✔️ Ubicación estratégica: Proximidad a atracciones, transporte y zonas comerciales.
✔️ Amueblado y diseño: Las propiedades bien decoradas tienen mejor desempeño en Airbnb.
✔️ Gestión profesional: Una administración eficiente maximiza la ocupación y reduce el desgaste.
✔️ Temporadas altas: Ajustar tarifas dinámicas mejora ingresos.

Conclusión

Si estás buscando altos retornos y proyección de crecimiento, Oaxaca y los destinos de playa ofrecen excelentes oportunidades, especialmente si piensas en rentas de corto plazo. En cambio, si buscas más estabilidad y liquidez, CDMX sigue siendo sólida para rentas largas y apreciación patrimonial.

 Consejo final: Calcula tu ROI no solo con expectativas, sino con datos reales. Y si necesitas apoyo para encontrar una propiedad rentable, en SILMÉXICO te guiamos paso a paso.

👉 ¿Quieres que te ayudemos a calcular el ROI de una propiedad específica?
En SILMEXICO te asesoramos desde el análisis financiero hasta la administración del inmueble. Escríbenos y démosle forma a tu inversión.

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What ROI Can You Expect from Real Estate Investments in Mexico?

What ROI Can You Expect from Real Estate Investments in Mexico?
What ROI Can You Expect from Real Estate Investments in Mexico?

Mayo 20, 2025

Sales Department

Investing in real estate in Mexico isn’t just about buying a beautiful property — it’s about return, profitability, and long-term strategy. One of the most important indicators to evaluate a real estate investment is ROI (Return on Investment). But what kind of ROI can you realistically expect in key markets like Oaxaca, Mexico City, or beach destinations?

What is ROI in Real Estate?

ROI measures how profitable your investment is. In real estate, it’s typically calculated as:

ROI = (Net annual income / Total investment cost) x 100

A “good” ROI varies depending on location, property type, rental strategy (long-term vs. Airbnb), and appreciation potential.

Average ROI by Location in Mexico

Mexico City (CDMX)

  • Investment type: Apartments in areas like Roma, Condesa, Polanco.
  • Long-term rental: ROI between 4% and 6% annually.
  • Short-term (Airbnb): ROI from 8% to 11%, depending on occupancy and seasonality.
  • Pros: Constant demand from professionals, students, and tourists.
  • Risks: Higher acquisition costs and growing regulations on short-term rentals.

Beach Destinations (Puerto Escondido, Tulum, Playa del Carmen)

  • Investment type: Villas, condos, and vacation rentals.
  • Airbnb (well managed): ROI between 10% and 14% annually in high-occupancy zones.
  • Appreciation potential: 6% to 9% annually in emerging areas.
  • Pros: High tourism demand and attractive lifestyle appeal.
  • Risks: Off-seasons and higher operational costs (maintenance, utilities, marketing).

Oaxaca City

  • Investment type: Colonial homes, modern condos in the city center.
  • Short-term rental: ROI from 9% to 12%, especially in historic areas like Centro and Xochimilco.
  • Appreciation: 7% to 10% annually in restored buildings and presale developments.
  • Pros: Year-round cultural tourism, limited competition in the luxury segment.
  • Risks: Lower inventory and more artisanal real estate processes.

What Factors Influence ROI?

✔️ Strategic location — Close to attractions, restaurants, and transportation.

✔️ Design & Furnishing — Well-decorated properties perform better on Airbnb.

✔️ Professional management — Maximizes occupancy and reduces wear.

✔️ Seasonal pricing — Smart dynamic pricing improves yearly returns.

Final Thoughts

If you’re looking for high returns and growth potential, Oaxaca and beach destinations offer excellent opportunities, especially for short-term rentals. On the other hand, if you prefer stability and liquidity, Mexico City remains a solid market for long-term rentals and capital appreciation.
Pro Tip: Always calculate ROI based on actual data, not assumptions. If you want support analyzing or choosing the right investment, SILMÉXICO is here to guide you every step of the way.

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Évaluation des Risques : La Clé d’un Investissement Immobilier Intelligent

Évaluation des Risques : La Clé d’un Investissement Immobilier Intelligent
Évaluation des Risques : La Clé d’un Investissement Immobilier Intelligent

5 décembre 2024

Département des Ventes

Investir dans l’immobilier est l’une des décisions financières les plus importantes que l’on puisse prendre. Cependant, le succès de cet investissement ne repose pas uniquement sur la conception ou la taille de la propriété, mais également sur des facteurs externes tels que l’emplacement et les risques associés à la zone.

Dans cet article, nous explorons pourquoi l’évaluation des risques est essentielle pour les investisseurs immobiliers et comment des événements récents, tels que l’ouragan Otis à Acapulco, les tempêtes en Floride et les inondations à Valence, en Espagne, soulignent l’importance d’une analyse approfondie des environs avant d’investir.

L’Importance de l’Évaluation des Risques

L’évaluation des risques aide les investisseurs à anticiper les défis à long terme qui pourraient affecter la sécurité et la rentabilité de leur investissement.

Par exemple, une propriété en bord de mer dans une zone touristique peut sembler attrayante en raison de la forte demande, mais que se passe-t-il si cette zone est sujette aux ouragans ? Ignorer ces facteurs peut entraîner des pertes financières importantes et des difficultés à récupérer la valeur de la propriété.

Leçons Tirées des Catastrophes Naturelles Récentes

-L’Ouragan Otis à Acapulco: Otis a surpris tout le monde en passant rapidement d’une tempête tropicale à un ouragan de catégorie 5, causant une dévastation massive à Acapulco. Cet événement souligne l’importance de prendre en compte les risques de catastrophes naturelles lors d’investissements dans des zones vulnérables. Outre les dommages à l’infrastructure, les longues périodes de récupération affectent directement la valeur des propriétés.

-Tempêtes en Floride: Les ouragans successifs en Floride rappellent également comment les catastrophes naturelles peuvent impacter le marché immobilier et les économies régionales. Ces événements ont poussé de nombreux investisseurs à reconsidérer leurs emplacements préférés et à renforcer leurs protections grâce à des assurances adaptées.

-Inondations à Valence, Espagne: Le cas de Valence montre comment le changement climatique modifie les zones auparavant considérées comme sûres. Les récentes inondations ont touché à la fois les propriétés résidentielles et commerciales, soulignant l’importance d’analyser les risques même dans des régions historiquement stables.

Principaux Facteurs à Considérer pour l’Évaluation des Risques

Lors d’un investissement immobilier, il est essentiel d’évaluer :

  1. Les données historiques sur les catastrophes naturelles
    Examinez la fréquence et la gravité des événements tels que les ouragans, les tremblements de terre et les inondations dans la région.
  2. Les infrastructures locales
    Des infrastructures solides peuvent atténuer les impacts des catastrophes. Par exemple, des systèmes de drainage efficaces peuvent prévenir les inondations graves.
  3. La disponibilité et le coût des assurances
    Dans les zones à haut risque, les assurances peuvent être coûteuses, mais elles sont indispensables. Ce facteur influence fortement la rentabilité de l’investissement.

Comment les Risques Impactent la Valeur des Propriétés

L’impact des risques sur la valeur des propriétés peut être significatif et durable :

    • Fluctuations des prix : Dans les zones touchées par des catastrophes, les prix peuvent chuter considérablement. Certains investisseurs y voient une opportunité, tandis que d’autres préfèrent éviter les zones à haut risque.
    • Changement climatique : La fréquence croissante des phénomènes météorologiques extrêmes influence les décisions d’achat et les prix du marché.

Une analyse approfondie des risques permet de prendre des décisions plus sûres et résilientes face à ces défis.

Conseils pour les Investisseurs

Avant d’investir, envisagez ces étapes :

    • Recherchez l’historique de la zone : Comprenez les catastrophes naturelles passées et l’état des infrastructures locales.
    • Consultez des experts : Un conseiller immobilier peut vous aider à identifier les risques et à choisir le meilleur emplacement.
    • Évaluez les options d’assurance : Assurez-vous que votre investissement est protégé contre les événements imprévus.

Conclusion

L’évaluation des risques garantit non seulement la rentabilité de votre investissement, mais également la sécurité de ceux qui vivront sur la propriété. Prendre des décisions éclairées basées sur l’emplacement et les risques est essentiel pour réaliser un investissement intelligent et résilient.

Êtes-vous prêt à franchir le pas dans le monde de l’immobilier? N’oubliez pas, une décision bien informée est la meilleure stratégie pour réussir.

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Risk Assessment: The Key to Smart Real Estate Investment

Risk Assessment: The Key to Smart Real Estate Investment
Risk Assessment: The Key to Smart Real Estate Investment

05 de Diciembre, 2024

Sales Department

Investing in real estate is one of the most significant financial decisions one can make. However, the success of this investment doesn’t solely rely on the design or size of the property but also on external factors such as location and the risks associated with the area.

In this article, we’ll explore why risk assessment is crucial for real estate investors and how recent events like Hurricane Otis in Acapulco, storms in Florida, and flooding in Valencia, Spain, highlight the importance of thoroughly analyzing the surroundings before investing.

The Importance of Risk Assessment

Risk assessment helps investors anticipate long-term challenges that could impact both the safety and profitability of their investment.

For instance, a beachfront property in a tourist area may seem appealing due to high demand, but what happens if that area is prone to hurricanes? Ignoring these factors can result in significant financial losses and difficulties in recovering the property’s value.

Lessons from Recent Natural Disasters

-Hurricane Otis in Acapulco: Otis shocked everyone by rapidly intensifying from a tropical storm to a Category 5 hurricane, causing massive devastation in Acapulco. This event underscores the importance of considering the risk of natural disasters when investing in vulnerable areas. Beyond the damage to infrastructure, prolonged recovery periods directly affect property values.

-Storms in Florida: Back-to-back hurricanes in Florida serve as another reminder of how natural disasters can impact both the real estate market and regional economies. These events not only forced many investors to rethink their preferred locations but also increased the need for adequate insurance to protect their investments.

-Flooding in Valencia, Spain: The case of Valencia highlights how climate change is altering areas previously deemed safe. Recent floods affected both residential and commercial properties, emphasizing the importance of analyzing risk even in historically stable regions.

Key Factors for Risk Evaluation

When considering a real estate investment, it’s essential to assess:

  1. Historical data on natural disasters
    Review the frequency and severity of events like hurricanes, earthquakes, and floods in the area.
  2. Local infrastructure
    Robust infrastructure can mitigate disaster impacts. For instance, efficient drainage systems can prevent severe flooding.
  3. Insurance availability and cost
    In high-risk areas, insurance can be expensive but essential. This factor significantly influences the profitability of an investment.

How Risks Impact Property Value

The impact of risks on property value can be significant and long-term:

    • Price fluctuations: In disaster-affected areas, prices may drop dramatically. Some investors see this as an opportunity, while others prefer to avoid high-risk zones.
    • Climate change: The increasing frequency of extreme weather events is influencing purchasing decisions and market prices.

A detailed risk analysis enables safer and more resilient decision-making in the face of these challenges.

Tips for Investors

Before investing, consider these steps:

    • Research the area’s history: Understand past natural disasters and the state of local infrastructure.
    • Consult experts: A real estate advisor can help identify risks and choose the best location.
    • Evaluate insurance options: Ensure your investment is protected against unforeseen events.

Conclusion

Risk assessment not only ensures the profitability of your investment but also the safety of those who will live on the property. Making informed decisions based on location and risk is key to achieving a smart and resilient investment.

Are you ready to take the next step in the real estate world? Remember, a well-informed decision is the best strategy for success.

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How to Start Business as a Mom: Advice and Inspiring Experiences

17 de Octubre, 2024 Sales Department

On the path of entrepreneurship, being a mom can seem like a doubly challenging challenge. Many women wonder how to balance motherhood and a successful business without sacrificing either area. This article arises from those questions and seeks to be a practical and inspiring guide for all mothers who want to start their entrepreneurial adventure.

The Challenge of Being a Mom and Entrepreneur from the vision of Dolores Pérez Islas, CEO of SILMÉXICO

“Being a mother is already a monumental task, but when it is combined with the desire to be an entrepreneur, the challenge multiplies. However, it is possible to balance both roles and achieve success in both. My own experience as a mompreneur during the pandemic taught me key lessons that I want to share with you today.

Imagine being in the middle of a pandemic, with a newly opened office and an enthusiastic team waiting to lead important projects. At that same moment, I was in the middle of postpartum, with all the emotions and uncertainty of what the future held for my business. The pressure was overwhelming: caring for a baby, making critical decisions, and maintaining the stability of my team. However, I understood something fundamental: difficult moments do not define us, but rather they transform us. Every challenge is an opportunity to learn and grow.

I made key decisions like delegating tasks, leaning on my close network, and most importantly, accepting that it’s okay to ask for help. The connection with myself and my daughter was what allowed me to get through those difficult days. “I recognized that to take care of my business and my family, I had to take care of myself first.”

Keys to Being a Successful Entrepreneur Mom

If you identify with this story, I want to share some tips that will help you take your first steps towards entrepreneurship:

-Define your goals and priorities: Your time is limited and valuable. Establish what is most important for both you and your business. This will help you maintain focus and avoid feeling overwhelmed.

-Find a niche that you are passionate about: Starting a business is not only about generating income, but about being passionate about what you do. Choose an area that motivates you, as this will push you to keep going even in the most difficult times.

-Create a support network: Don’t try to do everything alone. Surround yourself with people who support you, whether it’s your partner, family, friends, or even other mompreneurs. Delegating tasks is key to balancing your responsibilities.

-Take advantage of technology: There are applications that make the lives of entrepreneurial moms easier. Tools like Trello or Asana to organize tasks, Slack to communicate with your team, or Google Calendar to plan your days can be of great help.

Stories of Entrepreneur Moms

To inspire you even more, we share the stories of three moms who managed to balance motherhood and entrepreneurship:

Ana Jiménez, founder of a baby clothing store chain, started her business after the birth of her first child. Her passion for the world of babies drove her to create a successful brand while balancing her role as a mother.

María Fernanda Castro, a digital marketing consultant, left her corporate job to start her own business after becoming a mother. Using tools like Zoom and Trello, she was able to manage her agency while caring for her baby.

Paola Rodríguez, co-founder of an e-learning platform, created her business while breastfeeding her child. She organized her time with clear routines and technological tools, achieving business success without neglecting her family.

These stories show that it is possible to be a successful entrepreneur mom and excel in both areas.

Common Challenges and How to Overcome Them

The road is not without obstacles. Here are some of the most common challenges and how you can face them:

  • Maternal guilt syndrome: It’s normal to feel like you’re not dedicating enough time to your children or your business. Remember, you are building something important for them. In time, they will see the value of your effort.

  • Physical and mental exhaustion: You can’t be the mom or entrepreneur you want to be if you don’t take care of yourself. Rest, eat well, and take moments for yourself. If you lack energy, everything becomes harder.

  • Lack of confidence: Starting something new is always scary, but every step you take matters. If you ever doubt your abilities, remember how far you’ve come and what you want to achieve for yourself and your family.

Final Reflection

Being an entrepreneur mom isn’t easy, but it’s possible. With organization, support, and confidence in yourself, you can achieve it. If you’re thinking about starting a business, don’t hesitate any longer. Every challenge you face brings you closer to your goals and the life you want for yourself and your children.

Life is full of uncertainties, but it’s those very uncertainties that lead us to the greatest opportunities. Embrace the change and take the first step. Success is waiting!